Module 4: Personal Brand.

Module 4: Personal Brand.

Modul_1_video
SMM SMM (Работа в соцсетях) Video

Module 4: Personal Brand.

A personal brand is not just about running a page in search of subscribers or your electoral field! THIS ▶ ️

  • Ability to identify their strengths;
  • Pack yourself and your own hard&soft skills;
  • How to maintain accounts on social networks to build a community of fans;
  • Work with bloggers, collaborations;
  • Monetization of accounts;
  • Recognition car funnel;
  • Personal efficiency.

TIMELINE:

  • 2:50 What is a personal brand?
  • 5:05 Ability to identify their strengths
  • 7:40 Where to look for personal brand support? Hard skills Soft skills
  • 12:38 The difference between personal and political brand
  • 16:06 Packing yourself and your own hard & soft skills
  • 25:17 Personal brand positioning strategy
  • 28:16 Brand packaging
  • 36:11 How to form positioning
  • 38:38 Community of fans on social networks
  • 43:53 How is a person expressed in content?
  • 51:52 Personal profile: Public figure, Opinion leader, Activist
  • 53:08 Personal brand and profile Politics
  • 57:10 Personal profile: company employee, brand representative
  • 58:55 Personal brand strategy goals and planning
  • 1:03:26 Content plan
  • 1:08:52 Reputation and popularity
  • 1:12:30 Work with bloggers, collaborations
  • :15:42 What is networking?
  • 1:17:33 Account monetization
  • 1:20:23 Recognizable funnel
  • 1:23:28 Personal brand mistakes
  • 1:26:14 Personal efficiency